WeChat Business: Kusintha Makasitomala Malumikizidwe

WeChat, yomwe idakhazikitsidwa koyamba mu 2011 ngati pulogalamu yosavuta yotumizirana mauthenga, yasintha kukhala chilengedwe chamitundumitundu chomwe chimaphatikiza ma TV, e-commerce, ndi kasamalidwe ka ubale wamakasitomala. Tiyeni tiwone momwe WeChat Business ikusinthira momwe makampani amalumikizirana ndi makasitomala awo komanso chifukwa chake chakhala chida chofunikira kwambiri pamabizinesi amitundu yonse.

Kukula kwa Bizinesi ya WeChat

WeChat, yopangidwa ndi chimphona chaukadaulo waku China Tencent, ili ndi ogwiritsa ntchito opitilira 1.2 biliyoni pamwezi. Nthawi zambiri imatchedwa "pulogalamu yachi China" chifukwa cha mawonekedwe ake ambiri. Mu 2014, WeChat adayambitsa WeChat Business Account yake yovomerezeka, yomwe idalola makampani kukhazikitsa kupezeka papulatifomu ndikulumikizana ndi ogwiritsa ntchito.

Maakaunti a WeChat Business amabwera m'magulu akulu awiri:

1. Maakaunti Olembetsa: Izi ndi zabwino kwa mabizinesi oyendetsedwa ndi zinthu, kuwalola kutumiza zosintha pafupipafupi ndi zolemba kwa otsatira awo. Maakaunti olembetsa ndi oyenera kwa omwe akufuna kugawana ndi omvera awo ndi zinthu zodziwitsa.
2. Maakaunti a Service: Izi ndi za mabizinesi omwe akufuna kupereka chithandizo kwa makasitomala, malonda a e-commerce, ndi mawonekedwe ochezera. Maakaunti amautumiki amasinthasintha kwambiri ndipo amapereka magwiridwe antchito osiyanasiyana.

Momwe WeChat Business Imagwirira Ntchito

WeChat Business ndiyoposa pulogalamu yotumizirana mauthenga kwamakampani. Imakhala ndi zinthu zambiri zomwe zimathandiza mabizinesi kupanga ndi kusunga ubale wamakasitomala, kuyendetsa malonda, ndikukhazikitsa kukhulupirika kwamtundu. Nazi zina mwa WeChat Business:

1. Nkhani Za Akaunti Yovomerezeka: Maakaunti a WeChat Business amapereka zinthu zosiyanasiyana, kuphatikiza mindandanda yazakudya, ma chatbots, komanso kuphatikiza ndi masamba akunja. Zinthu izi zimalola mabizinesi kupanga zokumana nazo zopatsa chidwi kwa otsatira awo.
2. E-commerce Integration: WeChat imalola mabizinesi kukhazikitsa malo ogulitsira pa intaneti ndikugulitsa zinthu mwachindunji kudzera papulatifomu. Gawo la "WeChat Store" lasintha kwambiri makampani omwe akufuna kulowa msika waukulu wamalonda waku China.
3. Mapulogalamu Aang'ono: Mapulogalamu a WeChat Mini ndi mapulogalamu ang'onoang'ono, opepuka. Makampani amatha kupanga Mini Programme zawo kuti apereke ntchito, masewera, kapena zofunikira kwa ogwiritsa ntchito, zomwe zimakupatsani mwayi wogwiritsa ntchito.
4. Kulipira WeChat: WeChat Pay, yophatikizidwa mu pulogalamuyi, imathandizira mabizinesi kuwongolera zochitika ndi kulipira. Ndizofunikira kwambiri pamabizinesi a e-commerce ndi njerwa ndi matope.
5. Kutha kwa CRM: Imapereka zida za Customer Relationship Management (CRM) zomwe zimalola mabizinesi kuti azitsata zomwe makasitomala amakumana nazo, kutsatsa kwamakonda, komanso kupereka chithandizo chabwino kwa makasitomala.

Ubwino Kwa Mabizinesi

Kukhazikitsidwa kwa WeChat Business kumapereka maubwino angapo kwamakampani:

1. Massive User Base: Ndi ogwiritsa ntchito oposa biliyoni pamwezi, WeChat imapereka mwayi kwa omvera ambiri komanso osiyanasiyana.
2. Multifunctional Platform: Imaphatikiza mbali zosiyanasiyana za kupezeka kwa kampani pa intaneti kukhala nsanja imodzi, kufewetsa kasamalidwe ndikuchepetsa kufunikira kwa ogwiritsa ntchito kusinthana pakati pa mapulogalamu osiyanasiyana.
3. Kulumikizana ndi Kulumikizana: WeChat imalola mabizinesi kuti azichita zinthu ndi makasitomala awo munthawi yeniyeni kudzera pamacheza, kugawana zomwe zili, komanso mawonekedwe ochezera. Zimalimbikitsa kulimbikitsana kwachitukuko.
4. Zambiri ndi Kusanthula: Makampani atha kutengera kuchuluka kwa data yomwe WeChat imapereka kuti mumvetsetse zomwe makasitomala amakonda komanso zomwe amakonda.
5. Kukula Padziko Lonse: Yakulitsanso kufikira ku China. Zachipanga kukhala chida chofunikira kwa mabizinesi apadziko lonse lapansi omwe akufuna kulumikizana ndi anthu olankhula Chitchaina padziko lonse lapansi.

Kutsiliza

WeChat Business yakhala chida chofunikira kwambiri kwamakampani omwe akufuna kulumikizana ndi makasitomala aku China ndi kupitilira apo. Pomwe mabizinesi akupitilizabe kutengera mawonekedwe a digito omwe akusintha nthawi zonse, WeChat Business yakonzeka kutenga gawo lalikulu munjira zawo zaka zikubwerazi.

Zindikirani: Ngati mukufuna kuwerenga zambiri za Facebook Manager yomwe ndi nsanja ina yabwino yamabizinesi, chonde pitani patsamba langa https://android1pro.com/facebook-manager/

Khalani omasuka kufunsa mafunso okhudza positiyi polemba mu gawo la ndemanga pansipa.